Is isolation driving your customers away? Make a long lasting impression by following these steps.
According to a 2018 survey from The Economist and the Kaiser Family Foundation, ‘more than two in ten adults in the United States (22%) and the United Kingdom (23%) say that they always or often feel lonely, lack companionship, or feel left out or isolated at work.’
With such alarming statistics about loneliness, now accompanied by equally alarming figures which revealed that ‘loneliness could be costing employers up to £22.5billion on a year due to absence and productivity losses (Co-op and New Economics Foundation).’
In the words of Alex Hillman ‘coworking is not a workspace industry, it’s a happiness industry’.
Subsequently, most coworking spaces offer open spaces, with brilliant infrastructure for technology and business and healthy exposure to collective diverse members, from companies and freelancers to entrepreneurs. So, tapping into this added value would be a great way to encourage social interactions and a healthier and more holistic work environment.
Let’s take a look at ways you could promote social interactions and overall mental wellbeing in your coworking and flexible workspace.
Create a warm, holistic and friendly ambience
Collisions or interactions tend to happen when people are relaxed, for example enjoying a cup of coffee or tea. Most coworking spaces have on their layout common areas where people can chill out and break their routine. A great start would be infusing character into the breakout areas with plants. Plants are known to have an amazing impact on reducing stress, anxiety and boosting creativity. Their presence has been known to aid with an increase in productivity, while simultaneously, increasing levels of positivity, adding a sense of a holistic and relaxing eco-friendly environment, they also serve an aesthetic and practical purpose.
Also, where you place these areas is important to make sure they serve their purpose. Bear in mind that they can have an impact on how people move in your space. For example, if you want people to walk through the whole space so that they get to see everyone, it’s a good idea to place the kitchen at the very end of it.
Believe it or not, workspace humidifiers are also a thing and they are worth the investment! An investigation conducted by Indoor Air Quality (IAQ) found a connection between employee illness and humidity levels. They found that ‘when the humidity drops below 40% in an office more employees become sick and miss work’. Additionally, recent research carried out by Condair revealed that ‘humidifying your workspace has the potential to increase your member’s efficiency and performance through reduced absenteeism and greater employee comfort’. While instantaneously providing a pleasant aroma to your space.
Likewise, adding a dash of gorgeous and peaceful artwork in your coworking space would do the magic of inspiring creative potential and innovative ideas. But also artwork has been reported to help reduce stress levels, with its ability to aid relaxation. If you are looking for inspiration, Neuehouse workspace might be a great starting point, you can find remarkable and soothing artwork displayed throughout their space.
Personalise programs and create niche events for your members.
It is incredibly important that you get to know your members, get to know their niche, in order to personalise bonding events around their preferences, (a good idea would be to use Nexudus Surveys to find out). For example, if your members are more of the creative type, you could look into coordinating events such as spoken words evenings, which promotes self-expression and it is a great form of entertainment, or you could provide memory walls dedication to an open space room, allowing your members to share memories, which could spark interactions and strengthen relationships.
Afternoon yoga classes provide positive mental health benefits, improving mood, mindfulness and behaviour whilst developing workplace wellness. Also, purposeful networking is another brilliant way to get your members to engage with each other and to find someone of interest to them, either professionally or personally.
Additionally, you could put together smaller and more frequent events such as happy hour, which works best if you schedule an hour or two on regular days and it would be ideal to ensure that the hours start either at 5 pm or 6 pm, so all members are more likely to attend. Purposeful breaks is another unique event that you could organise more frequently, it works by creating a fun zone, you could provide board games and other forms of interactive games.
Promote healthy eating
Ensuring a healthy café menu, or having fruit bowls in waiting areas, rooms and kitchens, would add that extra touch of care and health care to your workspace. A sound mind in a sound body; the positive effects of healthy eating and known by all, and the effects will impact not only your customer’s well being at work but their happiness and physical health too.
“Co-sharing office spaces not only relieve employees loneliness but also help them to thrive“
Furthermore, it shows that you care about them further than creating an efficient work environment and would go the extra mile. A workplace that encourages good health is more likely to survive for years to come just like any good business when you invest in the people, you prolong the life expectancy of your business.
The growing understanding of coworking needs, combined with our innovative approach means that we can keep this coworking SaaS up-to-date with new features and improve the user experience. If you would like to read more of our helpful tips, subscribe to our free newsletter below.
Thank you for reading.
Wired Sussex is a not-for-profit membership organisation based in Brighton. It provides support to businesses operating in the digital, tech and the media sectors through networking events, meetups, industry speakers, job postings and FuseBox. Chris admits that when he first started exploring the Nexudus platform, "he kept finding features for things I didn’t even know we needed as a coworking space, such as signing residents and guests in. It was my first time working in an innovation space and Nexudus essentially taught me everything I needed to know about managing a space!"
Ministry of New is a design-led coworking space in Fort Mumbai, India. It’s a local hub for independent professionals who are looking to tap into an international business community and can accommodate teams of up to 10. The space also hosts a range of insightful events, from “adopting a zero-waste lifestyle” to “productivity hacks in times of quarantine”.
Coworking listing sites are becoming increasingly popular. They’re free to use and save those looking for an office a lot of time. There are lots of benefits for coworking operators too. Although brokers typically receive 10% commission on rent when they place a tenant with you, it’s usually free to list your space on their website.
Michigan-based coworking space Cahoots was created by tech founders, for tech founders. It’s currently home to 46 companies and counting, from one-person startups to venture-backed teams of 100+. Members can choose from a variety of flexible membership plans and gain access to leading industry events, a Health Club and a number of other amenities – as well as a dedicated and collaborative workspace. As a leading tech hub, Cahoots was in need of a high functioning coworking management platform that would align with their brand. To find out more about why Cahoots chose Nexudus and the features and integrations they find most beneficial, we caught up with Alison Todak. Alison is Cahoots’ Managing Director with a background in coaching startups and helping them launch, so her members are at the heart of her decision-making.
The GCUC team shared brilliant, relevant content and kept participation high with breakout sessions; ensuring that there were still chances to network and spark interesting discussions with one another.
In the era of digital excellence, Qaunain Meghjee, from Level39 in London, talks to us about Level39; and how they did overcome the digitalisation, centralisation and smartening up of their processes thanks to Nexudus.